I was definitely intrigued when the founders of The Honest Company, Jessica Alba {actress & mother of two} and Christopher Gavigan's {author & father of two}, marketing person got in touch with me about not only testing out their products on my blog but about hosting a vlog with Jessica Alba as well.
As an owner of a company myself, I was truly intrigued by the marketing strategies and immediate success they have seen upon launch.
Besides not being certified organic, there is really nothing negative I can say about this company and its efforts to be sustainable, long-term, high design, and innovative. The structure of this company is unique. Unlike Kookie Karma, they don't sell to Whole Foods or other independent green kids stores. They sell only online.
First you go on the computer { honest.com } and choose your favorite products that best suit your family. There is everyting from diaper rash creme to laundry detergent and diapers.
Every month, on pretty much the same day, you receive a package on your doorstep with your basic cleansing needs. GREAT IDEA!
Each time they deliver, they also donate a percentage to charity. Their charity of choice is Baby2Baby.org - which provides underpriviledged kids with food or necessities they might not otherwise get. GENIUS!
Check out The Honest Company online for more information about their sustainable mission. OR, better yet, stay tuned for the information vlog starring Jessica Alba herself, discussing the details of the company, their story and their dreams with The Honest Company.
You can watch it right here on my blog on MARCH 20th, 2012:
Samantha Harris
Exciting! Sounds like they are setting great environmental standards for other companies
Liz
great find! I look forward to trying this new company out!! xo
Janelle Sorensen
Thanks so much for the stunning review! We're not only thrilled to have such positive feedback, but the team is drooling over your design aesthetic and how you made this so visually engaging. You rock!!! Expect to hear from us more 🙂
Janelle Sorensen
Communications Manager
The Honest Company
Juli Novotny
Haha Janelle, you're so welcome. Thanks for contacting me!
Juli Novotny
Liz, great, you totally should try these products out. LOVE!
Candice J
I'm so glad these guys decided to make some products tht happen to be natural. There aren't many out there that really are, even though they say they are. Selling online only is a good idea, along with profits to charity. It's actually what influences by buying 😛 Hope you guys can develop into something bigger and better as you become more popular!!
valbona
hi, my name is Valbona Ivezaj and I'm a graphic designer at the College for Creative Studies in Detroit. This brand is intriguing. I think it's a great idea. There hasn't been a "green-vegan" baby product company ever. This will interest a lot of "green" mothers. We are a modern culture and we need the products to keep up with us evolving. This is a great evolution.
ninoska a.
Nevr heard about natural product and ur soun great i'm also a mother of two ; a 7 yrs old and a 3 little one two and i'm always trying new things cause my older son is always watching discovery kids and asking me to go on natural stuffs he is a green one i say hahahaha; but i can't wait to try ur product hope i can 'cause i live in honduras and i don't think u deliver here but i will try!!!!
Ryan Lorenzo Dodson
I may not be a parent... but I'm a proud uncle of one and I'll definitely be sharing The Honest Company with my sister to start my niece out with a healthy lifestyle ^_^
Jenn L
I LOVE the Honest products! I'm a mom of an 18 month old and was always on the hunt for all-natural/organic/toxin free products. It was time-consuming to do the research and pricey to boot. It's so easy now with the Honest brand...they've pretty much got everything at a reasonable price. They offer you a free trial (only pay $5 for shipping) of their products before you decide to commit to their monthly subscription. So really there's no harm in giving them a try.
Juli Novotny
didn't know about the free trial. thanks jenn, for sharing!